How Strong Employer Branding Makes Recruiting Easier

When someone pictures what it’s like to work at your company, what do they see? Is it a positive image? Are there elements that are off-putting? Do they even think about you at all?

Once you ask yourself these questions, you’re on your way to figuring out your employer brand.

Employer brand is one of the most important, yet often slippery and intangible, ways a candidate will evaluate your organization. A strong employer brand makes your life as a recruiter much easier. Here’s why:

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Entelo's Favorite Posts of 2016

Over the past year Entelo published over a hundred articles (including this one) and many thousands of words to the venerable Entelo blog. To help wrap up the year, we look back at some of our favorite posts from the past 12 months. Some were posts featuring insights from industry influencers, some were roundups of Hiring On All Cylinders airtime, and others were deep dives into the science of hiring. We hold back on publishing a laundry list of our favorite blog posts, so here’s the quick version. Every post here is is worth reading and rereading. Trust us.

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From Shark Tank to Recruiting Truckers: LocalWork’s Ryan Naylor

The Hiring On All Cylinders team was joined this week by Ryan Naylor, the CEO of LocalWork, a Phoenix, Arizona-based job board and career consultancy. Localwork offers a recruitment tech platform that helps organizations recruit better with a culture-based approach to talent acquisition and retention. Working with companies in many blue collar industries such as trucking, manufacturing, order fulfillment, and home health care, Localwork pairs organizations with passionate, motivated job candidates by focusing on shared values such as collaboration, growth, accountability, and success.

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