Recruiting Engineering Students? Here's How to Get Their Attention

I’ll start with a very obvious statement: Recruiting top engineers, even at the college level, has become a massive challenge. What might be a little more surprising is how the top 10% of innovative companies are adapting to this new reality. The tried and true methods of campus recruiting, which haven’t changed much in 30 years, are being turned on their head with the advent of technology.

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