After being fairly stealthy for the first ten months or so of our existence, we ended up with two pieces in TechCrunch last week: a TechCrunch TV interview with Semil Shah and an op-ed piece entitled The Rise of Full-Box CRM which, while not being about Entelo, is part of the underlying foundation behind the Entelo thesis.
Here's a quote from the TCTV piece (full video at bottom of this post):
While Entelo is in limited beta today, Bischke and his team want to design a system whereby companies, big or small, can property identify, monitor, and recruit candidates that fit the needs for their organizations. The timing couldn’t be better, or depending on where you sit, couldn’t come soon enough. Just a few weeks ago, the CEO of a well-funded, successful startup publicly announced a $25,000 incentive for engineers to leave Yahoo!, which recently laid off thousands of employees, a move that underscores just how difficult hiring is today. Bischke’s vision for Entelo is offer a proactive solution to these bottlenecks and, of course, participate in making those connections happen early and often.
And a quote from the Rise of Full-Box CRM article:
So what is full-box CRM? Let’s start with what empty-box CRM is. When you buy a CRM platform and roll it out inside of your organization what you initially start out with is an empty box. Your sales, marketing and human resources organizations are then tasked with filling the box with leads. Significant energy is spent on prospecting, data entry and management of existing contacts. Filling the box is, in itself, a multi-billion dollar industry with leaders like Eloqua, Hubspot and Marketo among the fastest-growing SaaS companies in history.
Enter the full-box CRM. A full-box CRM comes pre-filled with “customers” (e.g., sales leads) and this is a big deal. Now the workflow of your team is spent on searching your existing system for the right people rather than going “outside the box” to find those people. And because all of the data is contained internally the massive amount of wasted productivity on data entry goes away.
We're looking forward to sharing more with you soon, both about what Entelo is up to and also about the trends in the industry that we're seeing and what's driving us here at the company.
